Well-written, informative and reader-friendly website content is definitely good for business. It helps your customers, and potential customers, to find what they’re looking for…and quickly.
Customers aren’t the only audience for your website content though – the search engine robots at Google and Bing are looking at it too. They’re scanning your content for relevance as they compute and display search results.
Getting website content to stand out from the crowd doesn’t happen by magic though – you need it to be Search Engine Optimised. I’m familiar with the dark art of SEO copywriting. SEO-enhanced website content gives your site greater visibility. Which means more targeted traffic, hence quality leads and higher sales.
Finding the Right Keywords
I’ll ensure that the right keywords appear on each page of your website, the right number of times. Your website also needs to make effective use of internal links. I can help you with this too. I’ll also optimise your headings, page titles and meta descriptions.
Working closely with my clients to research and identify the most important keywords at the outset is essential. I won’t stuff your website content full of keywords. Instead, I’ll give you optimised copy that’s informative, interesting and easy to read. Your customers will like it….and so will the search engines.
Please ask me for a copy of my SEO Keyword Discovery Questionnaire.
It’s not an easy balance to achieve, which is why getting SEO copywriting for your website done by a professional will ultimately create value for your business.
My SEO Copywriting Qualifications
I’m a Certified SEO Copywriter with the Yoast SEO Academy.
I’m also very familiar with the Yoast SEO Premium product. I use it on this website and I’m happy to recommend it.